A show at a venue out of town can be difficult to promote. You may not have a large following in the area. Plus, if you’re unfamiliar with the area, finding ways to build awareness about your show can be challenging. Sometimes, there are other bands on the bill that can help cover the promotion […]
Author: Anitra Jay
Anitra Jay is an acoustic soul singer-songwriter based in Eureka Springs, AR. She tours regularly up and down the US from Vermont to Texas and everywhere in between. Her music is a sultry down to earth blend of soul, pop, and gospel. After being laid off from her job in 2007, Anitra decided to pursue a career in music. She took her educational experiences in Public Relations and her professional background in marketing and applied it full force to her music. She's found significant success in establishing a lasting fanbase using her special brand of marketing techniques which she shares freely with other artists. In addition to being a full-time performer, Anitra runs TheCraftyMusician.com, a blog for indie artists sharing actionable tips and advice on how to promote, develop, establish a fanbase, and more. Her passion is to inspire other musicians and build a community of like-minded independent artists to encourage and promote successful careers in the arts. She appeared on HGTV's Tiny House Hunters in May of 2017 to share her music story and her Tiny House Journey with the world. Join Anitra on YouTube where she shares weekly DIY tips and secrets to move your music career forward.
How Musicians Can Book House Concerts with HomeDitty
In a previous post, I shared 4 Platforms Musicians Can Use to Book House Concerts. HomeDitty was one of them. What really intrigued me about HomeDitty was the platform style and booking access that could potentially help musicians to break long upheld barriers in the house concert realm. Katie Byers, the founder of HomeDitty has […]
4 Platforms for Musicians to Book House Concerts
Some of my most memorable gigs are house concerts. I’ll never forget this one time I did a house concert in Baltimore, MD. When I first walked into the house, the guests were lounging around and as I walked up to them to say hello, they said we’re your biggest fans. I had never met […]
Top 10 Headphones for Hassle-Free Recording at Home
Choosing the right headphones can be a challenging job, especially if you have no idea what features to look for. There are multiple brands on the market today that provide headphones with similar features. A lot of them fall in the same price range, but there are some that can get quite expensive. So how […]
Read this Before Applying to Concerts in Your Home
I’ll start off by saying, you probably will get rejected. At the time of this writing, their own website says that only 30% of first-time applicants get accepted. In fact, if you’re contemplating applying, you should probably read this first. When I first started doing music, I came across Concerts in Your Home. It’s a […]
Anitra Jay in Brand Image, Fan Base, General Business, Promote A Music Release, Promotions, Social Media/YouTube, Video Production
4 Easy Videos You Can Do to Promote Your Upcoming Music Release
Promoting an upcoming Single or EP can be a daunting task. As an independent musician, you’re naturally geared to creating art. However, handling the business side of being a musician may not be so second nature. Some of us may even have an aversion to marketing and promoting our music because it can feel icky. […]
Anitra Jay in Artist Blog, Artist Features and Interviews, Brand Image, Fan Base, Promote A Music Release, Promotions
7 Ways To Generate Buzz For Your Music Release Before It’s Released
If you’re looking for help promoting an upcoming release, check out our 30 Day Marketing Calendar and Content Bundle. It provides a 30-day marketing calendar and all the content you’ll need to promote your release. The Bundle includes pre-written social media posts, pitch letters, blog articles, and emails that you can customize and use for […]
Anitra Jay in Artist Features and Interviews, Finance, General Business, Interviews with the Experts
How I Make $200+ A Month Voice Acting
Today we’d like to share an interview we did with Mella Barnes, a session singer/songwriter based in Nashville. Mella has been able to carve out a living for herself utilizing her voice, music, and other creative pursuits in unique ways. One of the things Mella does for income is Voice Acting. Voice acting is a […]
Email Marketing for Musicians: Develop and Monetize Your Email List
This is the second post in our Email Marketing for Musicians Series. In the last post, we talked about what makes a mailing list a musician’s best friend, how to set up your mailing list, and how to get your first 100 subscribers, and how to continue building your list. To review that post click […]
Anitra Jay in Brand Image, Fan Base, First time, General Business, Promote A Music Release, Promotions
11 Social Media Content Ideas to Promote a Single Before It’s Released
Get our full Marketing Plan and Content Bundle to release your next project like a Pro! It comes with a customizable marketing plan and 30 days of pre-written content including the press release, pitch letters, social media posts, video ideas, blog posts, and more. Learn more here. If you’re an independent artist, you are likely planning on dropping […]
Email Marketing for Musicians: Start and Grow a Loyal List of Followers
Email marketing is nothing new. It’s been around for a long time. Marketing and promoting your music via email is a direct way to connect with your fans, nurture relationships with them, and earn money in the process. Email marketing is superior to any other marketing tool available for musicians because of its flexibility, direct-to-fan […]
