Anitra Jay in Brand Image, Fan Base, General Business, Promote A Music Release, Promotions, Social Media/YouTube, Video Production
Promoting an upcoming Single or EP can be a daunting task. As an independent musician, you’re naturally geared to creating art. However, handling the business side of being a musician may not be so second nature. Some of us may even have an aversion to marketing and promoting our music because it can feel icky. […]
Getting traction for your music is the quickest way to gain new fans and exposure. But without the right tactics, that’s easier said than done. There are certain steps independent artists should take to gain traction the right way that will help build a music career with longevity. In this article, guest contributor, Maria Herrera […]
Anitra Jay in Artist Blog, Artist Features and Interviews, Brand Image, Fan Base, Promote A Music Release, Promotions
If you’re looking for help promoting an upcoming release, check out our 30 Day Marketing Calendar and Content Bundle. It provides a 30-day marketing calendar and all the content you’ll need to promote your release. The Bundle includes pre-written social media posts, pitch letters, blog articles, and emails that you can customize and use for […]
Anitra Jay in Brand Image, Fan Base, First time, General Business, Promote A Music Release, Promotions
Get our full Marketing Plan and Content Bundle to release your next project like a Pro! It comes with a customizable marketing plan and 30 days of pre-written content including the press release, pitch letters, social media posts, video ideas, blog posts, and more. Learn more here. If you’re an independent artist, you are likely planning on dropping […]
Rob Schultz in Brand Image, First time, General Business, Live Performance Tips, Promotions, Social Media/YouTube, Touring
We, independent musicians, are constantly trying to learn more about the music business. We buy books, we read blogs, and we tap into others we know who are doing it too. Another great way to get educated on industry and find inspiration is through podcasts. Luckily for us, there are a lot of great podcasts […]
Anitra Jay in Artist Blog, Brand Image, Fan Base, First time, General Business, Promotions, Social Media/YouTube, Websites
Being an independent artist is one of the most fulfilling things you can do for yourself. You get to create your own music, be artistic, and share what you create with others. You also get to make a huge positive impact on your fans, your friends, your networking circle, and anyone who ever listens to […]
Rob Schultz in Fan Base, First time, Gear Reviews, General Business, Home Recording Tips, Livestreaming, Promotions, Radio Air Play, Social Media/YouTube, Video Production, Websites
I think we can all agree that 2020 was a crazy year. Between the pandemic, civil unrest, and an extra-long election cycle, we’re all ready to move on to 2021. Meanwhile, all this uncertainty opened up the door for some great conversations here on The Crafty Musician, where we got to take a closer look […]
As a musician, our goal on social media is to engage our audience, get more exposure, and leverage our communities to come to shows, get involved, and earn more money in the process. We face the challenge to deliver high-quality and relevant content that will engage our audience, establish a loyal fanbase, and achieve our […]
You’ve produced a great sounding single or EP and now it’s time to share it with the world. Sending your announcement out to your fans and posting about it on social media is one way to do it. But another obvious route is to get your music featured in the press. There are all sorts […]
One of the great things about being an independent musician is that you get to create music and share it with the world. You can impact someone hundreds of miles away and not even know it. That’s the basic purpose of every creative professional and that’s what drives us to keep making music. However, making […]
Before we get started if you’d like help creating a custom marketing campaign for the holidays, check out our Holiday Marketing Calendar. It includes all the important holidays for the season, a calendar and to-do journal for important tasks, and a list of marketing ideas you can use now. Click Here to download the free […]
