12/20/2017 UPDATE: Uh oh, Uh oh! Facebook is constantly changing, and it looks like Facebook is cracking down on engagement posts much like the ones mentioned in this article. We’re going to have to come up with some other creative ways to promote engagement on our Facebook pages. Otherwise, Facebook will levy demotions and no […]
This article is part of a series, Facebook Tips for Independent Artists. Check out these other articles I wrote offering tips on how to win at Facebook: Save Time With This 3-Month Social Media Content Calendar 10 Easy Social Media Contests to Make Your Fans Engage How to Share your Music Page with a Like […]
Someone is having a party and they need live entertainment. They ask around to see if anyone they know has any ideas. One of those people just happens to be your fan and your fan shares you and your music with them. And, bam!! – you got yourself a gig. That’s how quickly it can […]
Promo videos are what sells you to a potential show attendee, a venue booker, a prospect, blogger, magazine editor, or a talent buyer. Anyone who presses the play button on your video is looking to see what kind of stage presence you have, what kind of energy you bring to your live performances, and basically […]
I visited CyberPR the other day and read their article, “Are You Guilty? – 4 Ways Indie Musicians Are Killing Social Media.” While reading their article, (which was actually a guest post written by my friends over at Middle TN Music), I found myself challenged about my use of Social Media. We as a collective community of musicians make a […]
The world wide web has been integral in shifting the balance of power in the music industry from record executives and talent scouts to you, the independent artist. Now you can sell your music and communicate directly to your fans or potential fans without having to go through a middle man. The power is in your […]
In today’s highly technological world, having an online presence is a must when it comes to booking gigs for the independent artist. An online presence lends overall credibility to the artist. What’s more, having all materials aggregated in one place makes it easier for potential venues, event planners, and talent buyers to review the materials and […]
Your artist website is your conversation with the world. In most cases, this will be the first ever conversation you will have with a potential fan, event planner, media representative or talent buyer. Your website will help them decide whether to contact/engage with you, go to your show, or move on to the next artist. This is […]
Being an independent artist takes a lot of grit. You have to push through the rejection and the negativity and show up to work. Whether it’s your shows or business meetings, or passing out flyers on the street, you have to show up every time in spite of how you feel. I didn’t realize what […]
Record executives and music industry know-it-alls say this time and time again, “Get your name out there.” I have heard this phrase so many times that it has become a pet-peeve. The problem with this phrase is that it is too broad and generic. First of all, how do you get your name out there […]
