Touring as an independent artist is hard. To add to that, finances can be a huge puzzle with several pieces that may not fit nicely in your budget. In order to make a profit or at least break even, you have to start out with a budget and have some idea of how much your […]
Author: Anitra Jay
Anitra Jay is an acoustic soul singer-songwriter based in Eureka Springs, AR. She tours regularly up and down the US from Vermont to Texas and everywhere in between. Her music is a sultry down to earth blend of soul, pop, and gospel. After being laid off from her job in 2007, Anitra decided to pursue a career in music. She took her educational experiences in Public Relations and her professional background in marketing and applied it full force to her music. She's found significant success in establishing a lasting fanbase using her special brand of marketing techniques which she shares freely with other artists. In addition to being a full-time performer, Anitra runs TheCraftyMusician.com, a blog for indie artists sharing actionable tips and advice on how to promote, develop, establish a fanbase, and more. Her passion is to inspire other musicians and build a community of like-minded independent artists to encourage and promote successful careers in the arts. She appeared on HGTV's Tiny House Hunters in May of 2017 to share her music story and her Tiny House Journey with the world. Join Anitra on YouTube where she shares weekly DIY tips and secrets to move your music career forward.
The Best Way to Generate Your Own Leads for Private Music Gigs | How to Get More Private Gigs
As an independent musician getting gigs is a prime source for earning money. There are all sorts of gigs you can get depending on your genre, but the best paying gigs by far are the private ones. These are gigs where you are hired to perform for guests at a private function such as weddings, […]
15 Online Platforms Musicians Can Use To Book Paid Gigs
As an independent artist, getting paid music gigs can sometimes be a challenge, especially if you don’t know where to look. There are countless online platforms to add your music to in order to get exposure, but which platforms are legitimate? Which platforms can you trust? There are some platforms whose business model lends for […]
5 Insanely Effective Ways to Promote Your Upcoming Show
So you booked your show and you’re all set to rock the house out. You’ve got your set list and you are super excited to put on a great show. Congratulations! You’ve gotten through half the battle. The next step is to promote the heck out of this awesome gig so you can play to […]
3 Unique Ways to Attract Music Fans
Being an independent musician is a fun job. You get to write music and share your art with the people who love it. These people are a lot more than just fans. The dictionary defines a fan as “a person who has a strong interest in or admiration for a particular person or thing.” The […]
Trying to Get Featured on Blogs? Here’s How to Get Them to Ask You Instead.
The career of an independent artist thrives on promotion and engagement. Promoting music and engaging with fans is the primary vehicle that we musicians use to get our music out. Promoting can consist of many different activities including social media networking, newslettering, engaging on other online platforms, flyering, text marketing, local networking, and more. These […]
Travel Hacking for Musicians
Travel and touring costs can eat away at your bottom line as a touring musician. That’s why it’s super important to keep costs down while traveling. I outline different ways you can cut costs and save while touring in the article, How to Break Even or Turn a Profit On Your Music Tour. In that […]
Taking Care of Your Instrument While on the Road
4 Must Read tips you need to start implementing while traveling in the road with your musical instrument! Whether it may be a guitar, saxophone,or string instrument.
8 Ways to Eliminate Distractions and Stay Focused as an Independent Musician
As an independent musician it is extremely difficult to stay focused and be productive. However, there are many things you can do to reduce the likelihood of becoming distracted while trying to complete day to day tasks your music career requires. Here are 8 ways to enhance your ability to focus and get more accomplished…
Artist Spotlight: Cliffs + Caves on Defying the Boundaries of Cool
Cliffs + Caves, an indie/folk mother-daughter duo (Lindsey and Claire Justice) based in Houston, TX, unabashedly share their deeply personal and relatable stories through songs that resonate with listeners of all generations. Their EP, Capsize, dynamically demonstrates their unique blend of indie-folk music created from intimate lyrics lilting intrinsically over smooth musical progressions. Partnering with […]
When PR Hacking Goes Wrong: What Musicians Can Learn from the Jussie Smollett Scandal
The actor Jussie Smollett from Fox’s primetime drama series, Empire is in hot water. As of 2/21/2019, Smollett turned himself in to police custody for allegedly filing a false police report. On the police report, Smollett claims that he was attacked by two masked men who shouted ‘racial and homophobic slurs’ while pouring an unknown […]
