If you’re the one sharing your music all the time you can come off looking like a self-promoting tool. However, if someone else shares your music, you can come off looking like a saint. The psychology behind this is an entirely different blog, but the truth is word of mouth is the best marketing ever. Word […]
Category: Promotions
7 Mistakes that Will Kill Your Facebook Efforts
This is post #8 of my Facebook Series! In this series, I am sharing best practices to facilitating your own vibrant fan community with your Facebook fan page. The Facebook tips I share during this series are specifically geared to operating a fan page for musicians and ind ependent artists. In this article I talk […]
Anitra Jay in Fan Base, General Business, Mailing List Tips & Tricks, Promotions, Social Media/YouTube
No Guarantee? How to Make Money at your Show Anyway
So you got an offer at the venue you’ve been hoping to get into, but then you find out what their compensation package is. “Sorry compensation is tips and merchandise. We don’t offer a guarantee.” WHAAAAT! Oh my gosh. You can’t believe it. What do you do? Playing for tips is not the end of […]
3 Powerful Features to Use on your Facebook Band Page
This post is #5 of a group of articles called, the Facebook Series. I’ve written a handful of resource articles centered around making a successful splash on Facebook for independent artists. These articles dive into topics such as how to write engaging content, super easy contest ideas, how to boost page likes, and more. Check […]
10 Engaging Social Media Contests for Musicians
12/20/2017 UPDATE: Uh oh, Uh oh! Facebook is constantly changing, and it looks like Facebook is cracking down on engagement posts much like the ones mentioned in this article. We’re going to have to come up with some other creative ways to promote engagement on our Facebook pages. Otherwise, Facebook will levy demotions and no […]
The Quick and Dirty Way to Boost Facebook Likes
This article is part of a series, Facebook Tips for Independent Artists. Check out these other articles I wrote offering tips on how to win at Facebook: Save Time With This 3-Month Social Media Content Calendar 10 Easy Social Media Contests to Make Your Fans Engage How to Share your Music Page with a Like […]
How to Jumpstart Word of Mouth For Your Music
Someone is having a party and they need live entertainment. They ask around to see if anyone they know has any ideas. One of those people just happens to be your fan and your fan shares you and your music with them. And, bam!! – you got yourself a gig. That’s how quickly it can […]
How To Create a Winning Promo Video
Promo videos are what sells you to a potential show attendee, a venue booker, a prospect, blogger, magazine editor, or a talent buyer. Anyone who presses the play button on your video is looking to see what kind of stage presence you have, what kind of energy you bring to your live performances, and basically […]
How You’re Using Social Media Wrong and the 5 Point Fix/Challenge
I visited CyberPR the other day and read their article, “Are You Guilty? – 4 Ways Indie Musicians Are Killing Social Media.” While reading their article, (which was actually a guest post written by my friends over at Middle TN Music), I found myself challenged about my use of Social Media. We as a collective community of musicians make a […]
Expand Your Fan Base by 100% with a Niche Market
The world wide web has been integral in shifting the balance of power in the music industry from record executives and talent scouts to you, the independent artist. Now you can sell your music and communicate directly to your fans or potential fans without having to go through a middle man. The power is in your […]
The Secret Weapon to Creating a Killer Electronic Press Kit
In today’s highly technological world, having an online presence is a must when it comes to booking gigs for the independent artist. An online presence lends overall credibility to the artist. What’s more, having all materials aggregated in one place makes it easier for potential venues, event planners, and talent buyers to review the materials and […]