12/20/2017 UPDATE: Uh oh, Uh oh! Facebook is constantly changing, and it looks like Facebook is cracking down on engagement posts much like the ones mentioned in this article. We’re going to have to come up with some other creative ways to promote engagement on our Facebook pages. Otherwise, Facebook will levy demotions and no […]
Author: Anitra Jay
Anitra Jay is an acoustic soul singer-songwriter based in Eureka Springs, AR. She tours regularly up and down the US from Vermont to Texas and everywhere in between. Her music is a sultry down to earth blend of soul, pop, and gospel. After being laid off from her job in 2007, Anitra decided to pursue a career in music. She took her educational experiences in Public Relations and her professional background in marketing and applied it full force to her music. She's found significant success in establishing a lasting fanbase using her special brand of marketing techniques which she shares freely with other artists. In addition to being a full-time performer, Anitra runs TheCraftyMusician.com, a blog for indie artists sharing actionable tips and advice on how to promote, develop, establish a fanbase, and more. Her passion is to inspire other musicians and build a community of like-minded independent artists to encourage and promote successful careers in the arts. She appeared on HGTV's Tiny House Hunters in May of 2017 to share her music story and her Tiny House Journey with the world. Join Anitra on YouTube where she shares weekly DIY tips and secrets to move your music career forward.
Save Time With This Ultimate Social Media Content Calendar
This article is part of a series, Facebook Tips for Independent Artists. Check out my other articles in this series here: 10 Easy Social Media Contest Ideas to Make Your Fans EngageThe Quick & Dirty Way to Boost Facebook LikesHow to Share your Music Page with a Like Button3 Powerful Features to Use on your […]
How to Share Your Music Page with a ‘Like’ Button instead of a ‘Save’ Button on Facebook
This article is part of a series, Facebook Tips for Independent Artists. Check out these other articles I wrote about winning at Facebook: Save Time With This 3-Month Social Media Content Calendar The Quick & Dirty Way to Boost Facebook Likes 10 Easy Social Media Contests to Make Your Fans Engage 3 Powerful Features to […]
The Quick and Dirty Way to Boost Facebook Likes
This article is part of a series, Facebook Tips for Independent Artists. Check out these other articles I wrote offering tips on how to win at Facebook: Save Time With This 3-Month Social Media Content Calendar 10 Easy Social Media Contests to Make Your Fans Engage How to Share your Music Page with a Like […]
How to Jumpstart Word of Mouth For Your Music
Someone is having a party and they need live entertainment. They ask around to see if anyone they know has any ideas. One of those people just happens to be your fan and your fan shares you and your music with them. And, bam!! – you got yourself a gig. That’s how quickly it can […]
How I Got My First Winery Gig
Wineries are beautiful and people love going to them especially in the Spring, Summer, and early Fall. What’s great is that wineries love to offer entertainment to their patrons as part of the whole experience. This offers a great opportunity to bands, singer-songwriters, and solo performers to generate income by performing at these wineries. Most shows […]
How to Keep Your Gig Calendar Full – Diversify Your Gigs
In the world of investing, brokers recommend diversifying your portfolio. They advise not to put all your stock in one source so that if that one source fails, you still have other sources making you money. The same idea holds true with your music career as an independent artist. It’s a good idea to diversify […]
How To Create a Winning Promo Video
Promo videos are what sells you to a potential show attendee, a venue booker, a prospect, blogger, magazine editor, or a talent buyer. Anyone who presses the play button on your video is looking to see what kind of stage presence you have, what kind of energy you bring to your live performances, and basically […]
How You’re Using Social Media Wrong and the 5 Point Fix/Challenge
I visited CyberPR the other day and read their article, “Are You Guilty? – 4 Ways Indie Musicians Are Killing Social Media.” While reading their article, (which was actually a guest post written by my friends over at Middle TN Music), I found myself challenged about my use of Social Media. We as a collective community of musicians make a […]
Expand Your Fan Base by 100% with a Niche Market
The world wide web has been integral in shifting the balance of power in the music industry from record executives and talent scouts to you, the independent artist. Now you can sell your music and communicate directly to your fans or potential fans without having to go through a middle man. The power is in your […]
5 Easy Side Hustle Ideas for Musicians
Let’s face it, as an independent artist, achieving sufficient, steady and reliable income is a challenge. Music is seasonal, gigs are sporadic, and there’s minimal stability. Even as a full-time musician, there are still periods of low cash flow because performance opportunities tend to ebb and flow. According to ASU Alumni Association, it was estimated back […]
