Providing a constant stream of content in newsletters to your music fans is not very easy. In the past I’ve allowed months to go by without sending emails out to my fans. I knew I that I needed to send something out, but I felt like I just didn’t have anything to say. What do you say to your fans when you’re not releasing content or in between releasing content and you don’t have any cool auditions, interviews, or awards to boast about? Here are some ideas…
- Run a contest. Contests are a great way to interact with your fans in a meaningful way. Some contest ideas include, a biggest fan contest where you ask your fans to complete a task and you select the fan that did the best such as a video contest or a photo contest. You can also have them submit a review somewhere, like something, subscribe to something, join or follow something etc.
2. Results from a recent contest
3. Secret meaning behind a song
Musicians, every song has a meaning and your fans want to hear about it. Be liberated to talk about the story behind the song on your blog, on social media, in newsletters, at shows and everywhere else.
— The Crafty Musician (@IndieArtistsDIY) April 15, 2018
4. Answer frequently asked questions
5. Highlight a recent show
6. Share a blooper reel from a recent video
7. Share behind the scenes photos from a recent show or video
8. Share never before scenes (videos or photos) from a previous project
9. Highlight a fan
10. Share your latest song
11. Host a big sale of your merchandise
12. Launch a new merchandise item. Talk all about it. Why it’s cool, the inspiration for it, and everything else you can think of.
13. Piggyback off of a holiday. Share what you’re doing, how you’re celebrating it, what it means to you, etc.
———————————–
Use our content bundle to engage with your fans!
Email Newsletter Template
Blog Post Template
Pre-Designed Social Media Images
Pre-written Post Captions
Download the Musician’s Content Bundle for the entire month of April 2024! You’ll have access to pre-designed posts that are fully customizable and curated specifically for musicians along with pre-written post captions! Plus, for the month of April, we’ll include a pre-written email template and a pre-written blog post to keep your newsletter subscribers and website visitors engaged.
• 30 Pre written editable social media images
• Pre-written post captions
• Entire Month of Observance Days
• Engaging content to build your email list
• Pre-written email newsletter template
• Pre-written blog post template
Get the Bundle here.
———————————–
14. Share your thoughts on or write a song about a recent or controversial news headline
15. Talk about your charity and why you support it. Create a special campaign and ask your fans to support it with you.
16. Share some stories about interesting experiences you’ve had while doing music. It could be stuff that’s happened while you were touring, or interesting encounters you’ve had with fans, or venues.
17. Share lessons learned. Talk about what you wish you would have known before you started pursuing music.
18. A list of faux pas or do’s and don’ts fans should and should not do or ask you. On the flip side you can share a list of ways they can support you. A lot of people still don’t know how best to support their favorite artists. This is a great opportunity for you to provide a list of ways they can support you.
19. Run a poll or survey asking your fans questions about your music and other fan research you’d like to do.
20. Create your own parody of a popular song and share it with your fans.
[bctt tweet=”There’s plenty you can still talk about and share related to your music without becoming a bore.” username=”IndieArtistsDIY”]
Sometimes you just don’t have the creative juices flowing to create your next hit. That doesn’t mean you can’t still talk to your fans. Don’t lose momentum simply because you’re trying to find your muse. There’s plenty you can still talk about and share related to your music without becoming a bore. Take any of the ideas above or use them as a springboard to come up with some of your own. Did I miss anything? Share in the comments section any other ideas you might have.
Related Articles:
-5 Ways To Increase Newsletter Click Through Rates for Musicians
-Musicians, This is the Best Free Trick to Get More Newsletter Subscribers
Enjoying this content? We’d love to send you our latest posts fresh off the press! We’ll deliver new posts directly to your inbox. Plus, you’ll be notified when we host giveaways, webinars, and other fun stuff. Join our mailing list here.
Want to showcase your product to our audience? Take a look at our advertising options here.
Some of the links in this post could be affiliate links. This means if you click on the link and make a purchase, we could get a commission payment as a result. We are an Amazon Associate, so a lot of our links go directly to Amazon, one of our fave online retailers. The products we recommend on this site are personally recommended by us because we either have used the product personally or know close friends who have. There is no extra cost to you by clicking on our links. Plus, it helps keep this blog going. Win-Win! If you have any questions about our affiliate policy, click here to view our terms of service.
