11 Things You Should Do to Promote Your Show

Click here to Get the Free Show Promotion Checklist. So you agreed to a date with the venue and your show is booked. Now what? Please, please don’t think all you have to do next is show up on the day of your show. In fact, the hard work has only just begun. The fact is, venues are expecting you to bring your fans. That’s why they booked you. While it helps the venue out, promoting your shows is a big help to yourself. It increases your chances of earning more money in merchandise sales, ticket sales, door sales, etc. It […]

Does your Music Suck? So What?

I entered the back patio and saw about 20 people at tables, drinking drinks, and talking amongst themselves. My date and I quickly grabbed a table and waited patiently for the show to start. We were very curious about this artist. We didn’t have a lot of information. We were simply told that he was ‘really interesting, but it will be fun.’  A few minutes later groups of people started pouring in and before I knew it, the patio was full. The artist appeared on stage and he looked very peculiar. Black curly hair, a white t-shirt with a hole […]

5 Ways to Earn More Tip Money at Gigs | Tips

I recently did a 3 hour show and was reminded about the importance of connecting with your audience. A good audience connection provides a memorable experience for listeners. It gives them an opportunity to escape from their daily struggles, relax and get a feeling that they can’t get anywhere else. It also promotes a fun and safe atmosphere where they feel comfortable tipping if applicable.  In the first 45 minutes of my show, I didn’t make any connections because, frankly, I didn’t think the audience was interested. They were all just talking amongst themselves, sipping wine, and in their own worlds.  Plus, when […]

My Tiny House Journey as a Singer/Songwriter | Musicians Tiny House   Recently updated !

What started out as a hobby, turned into a very fulfilling music career. Being a singer/songwriter has afforded me many travels, sights, places, and relationships!  The most unique opportunity to come from it so far has been an appearance on national TV! In 2012, I approached my husband Rob with an insane idea to quit his job and we take to the road as full-time musicians together.  I thought maybe he would think I was joking at first, but he actually put thought into it and together we came up with a plan. We took a look at our finances and encountered some obstacles. We […]

How to Book Paid Gigs | Book Paid Gigs

I’ve been touring and performing locally since 2011. I’m a full time artist. I don’t have a ‘day job.’ I am earning a living through my creative ventures. I wouldn’t say I’m a veteran, but I have made some important observations along the way.  For example, I’ve come to the conclusion that there are two ways to get paid gigs. One way is by getting someone to hire you to play music for their event or for their patrons. Let’s call this type of gig a “Musician for Hire” gig. This can be a venue, a wedding, corporate functions, concert […]

A Simple Trick to Stay Motivated in Your Music Career | Stay Motivated

Every artist goes through times of difficulty and discouragement. It’s inevitable. As long as you are living, you will experience ups and downs. Being an independent artist has it’s own set of trials. But, if you keep pushing, you will eventually find your way. The indie side of the music industry works best when focused on the long game where you enjoy a long lasting sustainable career in music with your special fans. To make it with this approach, you must have PATIENCE.  You will meet rejection face to face multiple times. There will be times you will wonder why […]

5 Super High-Engaging Facebook Posts

Content is King!  Whether you’re trying to gain new fans or get the attention of old fans, you must be strategic in selecting what kind of content to share.  Maintaining a strong social media presence can become a challenge especially when you run out of things to say. Sometimes you just need a boost to re-engage your fans. Here are 5 super high engaging posts that can do just the trick. +Use this Plug-n-Play 3 Month Social Media Content Calendar 1. The Super Transparent Post This is the post where you basically bear your soul and allow yourself to be vulnerable. […]

Sometimes It Pays to Take a Low Paying Gig

I recently did a show where I only earned $75. It was for one hour on a weeknight at an apartment community. For a solo/duo set, I normally charge $100 or more per hour and I have a two hour minimum. Instead of earning $200, I earned $75 for the night. But I took a chance on this one and it paid off. We did a good job, the people loved us and I was invited back for another event. This time it was at full price for 3 hours. The people who hired me are part of a larger […]

How to Support Independent Music [Infographic]

Supporting Independent music is very important! It helps keep money in the community, and it helps to support an ongoing local arts scene. A thriving local arts scene empowers members of the community in relationships, networking, business, family, and education. For example, sharing a song or YouTube clip only takes a few minutes. Hosting a house concert is a better way to spend an evening with friends and family without overspending.  Going out to see a local show is more intimate and fulfilling and costs way less than going to see a mainstream artist. There are many ways to support independent […]

25 Offline Promotion Ideas for Indie Artists

Whether on social media or through an e-mail newsletter, you can launch an entire online marketing campaign with just a few mouse clicks. Online marketing has become incredibly easy and affordable.  However, the tried and true offline tactics of marketing are still equally effective especially for musicians. Most independent artists rely solely on online marketing which saturates e-mail inboxes, social media, and other online platforms. It’s hard to stand out in that crowd.  On the other hand if you combine your online efforts with offline tactics, you can quickly get people’s attention. Here are 25 offline marketing ideas to get […]

The Crafty Musician Presents a Valentine’s Day Playlist

TheCraftyMusician presents a Valentine’s Day Playlist featuring 10 independent artists and their original tunes about love and relationships. Spend time with your special someone while listening to this playlist on Valentine’s Day! Read below to learn more about the artist and to buy their songs. Long Way Down by Lauren Light Whether playing as a duo or with her full band, Lauren has the ability to connect and provide an unmatched energy and musicality like no other. Her sound is often compared to the likes of Adele, Katy Perry, Alanis Morissette, and Fiona Apple but Lauren’s style is defined by a […]