Anitra Jay in Brand Image, Fan Base, First time, House Concerts, Promote A Music Release, Promotions
This webinar was sponsored by Pressed Fresh Collective a resource for musicians to access all the services a label would provide in an a la carte fashion. Work with or learn more about Pressed Fresh Collective here. Aired 10/25/2023. Check out our Webinar – How to Write a Press Release for a Song. In this […]
Anitra Jay in Artist Features and Interviews, Brand Image, Fan Base, First time, General Business, Promotions
We just wrapped up a very enlightening workshop about writing an artist bio that promotes intrigue and allure. In 2023, it’s not enough to write out your accolades and accomplishments, where you’re from, and what genres you perform and try to call that a bio. People are looking for something new and interesting that they […]
Starting a career as a singer-songwriter is one of the most satisfying things you can do for yourself because you are pursuing an opportunity to follow your passion. There are a lot of options to choose from on which route to go as far as branding and how to market yourself and what types of […]
Anitra Jay in Artist Blog, Book Reviews, Encouragement for Musicians, Finance, First time, General Business
Here at The Crafty Musician, we believe that every entrepreneur in music has the ability to achieve their goals without the help of a record label. A lot of the tools, resources, and ideas to build a music career you’ll find on this blog are DIY-natured; meaning that you can do it yourself and be […]
Developing a strategy to promote your music online effectively might look different from one musician to the next. There are many different ways to promote music online. There are paid options, free options, and some in between. Choosing the right mix for you all depends on your brand and your business goals. Before starting any […]
A big part of maintaining a steady music career or hobby is consistent practice. Frequently practicing is ideal because it helps sustain muscle memory, improve skill and confidence, and retain information. For musicians, it’s especially important to continue building mastery in technique, style, and showmanship for the sake of your career, your fanbase, and most […]
Starting a career in music can be a very daunting experience. Unless you’ve shadowed musicians or gone to school for music/business, you really have no tools at your disposal to launch a successful career. You’re just starting from scratch and winging it. The cool thing is…there’s absolutely NOTHING wrong with that. I started from scratch. […]
On our way to the convention center, I remember saying to myself, “You can do this.” I was sweating, my heart was racing, and I wasn’t sure that when it counted if any sound would actually come out of my mouth. I walked into a huge room. There were large windows that reached the ceiling. […]
Creative entrepreneurs have a responsibility to themselves (and their families where applicable) to make good financial decisions for their present and their future. Whether you’re full-time, part-time, or aspiring; being financially savvy is both good for business and good for your overall morale. However, for musicians, it’s way too easy to get distracted with making […]
I once had a music reviewer say “please, no more acoustic music!” I’m an acoustic soul-singer/songwriter. That was a punch to the gut! The constant cycle of calling, emailing, pitching, inquiring and getting either no answer or a flat-out “no” is simply depressing. And please, let’s not even talk about some of our fellow musicians […]
Doing music is about way more than just playing a few tunes and melodies. There are so many hats a musician has to wear to keep business moving in the right direction, it could make your head spin. Being in business for yourself creates its own set of challenges, but it’s incredibly rewarding if you […]
